Brokerbabble is one thing—after all, who doesn't expect a little hyperbole in a real-estate ad?—but eager sellers should try to avoid outright fabrications. Yesterday, famously-upholstered sports foghorn Don Cherry hit the roof (and Twitter) when the ad for a Mississauga mansion's upcoming auction claimed the home was his former abode. Auctioneer Ritchies and the PR firm have both issued apologies and retractions.
1) It's pretty low for an auction house to use my name to sell a house. People need to check their facts. I have never lived in the house— Don Cherry (@CoachsCornerCBC) August 5, 2014
2) on Mississauga Road. Liars.— Don Cherry (@CoachsCornerCBC) August 5, 2014
3) It's ridiculous for anyone to think that I would live in a 10,500 square foot home— Don Cherry (@CoachsCornerCBC) August 5, 2014
The eight-bedroom, twelve-bathroom mansion hits the auction block on August 17, along with a selection of its real owner's posh possessions—big chunky jewellery, luxury handbags, and a Ferrari 599 GTB (Cherry red, naturally).
· Don Cherry takes to Twitter to vent about auction mixup [CBC]
· Sprawling 10,500 sq. ft. mansion up for auction [CTV]
· Home Auction posts archive [Curbed Toronto]
· Monday Mansion archives [Curbed Toronto]